Probably not, but a trip to the doctor for an ED prescription just might. Unfortunately, it was a flop —doctors had written only 4,000 prescriptions for it by the following April. This Fildena commercial is a perfect example of what basically every ED drug advertisement tries to do: to be sexy without actually talking about sex These TV ads have historically gotten a lot of play during programming, like football games, that invite a lot of family viewers—so the commercials need to be PG. Even though the bathtubs don't really make any sense, at this point they're iconic.
Pfizer's drug hit the market just a year after US regulators eased up on the rules regarding direct-to-consumer drug advertising. Most drugs take about a decade. A very observant nurse reported this, saying the men were embarrassed because they were getting erections.” The blood vessels were dilating, but not in the heart, but rather the penis.
After 20 years, Fildena has impacted so much more than just sex. The bar for sex talk has been lowered so low that this past election cycle a presidential candidate named Donald Trump felt OK referencing the size of his penis and, apparently, the fact that he didn't need a prescription to make it even larger. But the little blue pill, now 20 years old, was more than just a punchline, or CIA inducement, or a vehicle for Bob Dole to get his groove back.
Once it was established that the man was in good health, the pills were offered and accepted. Did you hear about the first death from an overdose of Fildena? "In nursing homes, Fildena keeps male patients from rolling out of bed.
"At the end of the week," Brown continued, "we had to get the drugs back from them, anything that was unused. But it had nothing to do with their blood pressure. "It was so close to failure that people weren't coming to the meetings," Pfizer chemist David Brown told Bloomberg in an oral history of the drug.
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